An Aberdeen PR company will have a new management team on the departure of its founder back to London.
Louise Nicolson, who launched Bread PR seven years ago, is moving back to London after the business was acquired by communications consultancy 3×1 Group last year. The move added an Aberdeen office to the existing 3×1 presence in Glasgow, Edinburgh and London.
3×1’s Charlie Mann will become acting managing director of Bread with immediate effect, while Phil Allan, a digital reporter with the Press and Journal’s sister website Energy Voice, will join Bread as a senior consultant next month.
Ms Nicolson said: “I am proud of the business we have built in Aberdeen. The Bread brand will thrive under Charlie’s leadership and I’m confident the team will continue to deliver great results for our long-standing clients CHC Helicopter, Ledingham Chalmers, Statoil and Step Change in Safety, amongst others.”
Cameron Grant, owner of Bread and co-founder of 3×1, said the move marked a “significant new stage” for the business.
He said: “Louise is originally from London and is returning home. She has built a highly successful business in Aberdeen and we will be investing further in the Bread operation to capitalise on our commitment to the city.
“Charlie has a wealth of experience in the area having previously worked in the oil and gas, transportation and local government sectors in Aberdeen, so both he and Phil are ideally placed to build the business.”
Mr Mann will move from 3×1’s head office in Glasgow, where he works with clients including Diageo, IT specialist Atos and urban regeneration experts Muse Developments which is leading the £107million Marischal Square development in Aberdeen.
3×1 Group currently employs 30 people in Scotland and client accounts from Highlands and Islands Airports and Food Standards Scotland will be led by the Aberdeen team.