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Scottish, sustainable and stylish – Luxury Christmas gift ideas for her, for him and for everyone

Stylish couple sitting in snow wearing luxury cashmere from Johnstons of Elgin.
Looking luxury Christmas gift ideas for him or her? Discover the effortless elegance of Johnstons of Elgin.

The soft glow of candles, the warm aroma of something delicious wafting in from the kitchen, the twinkling of lights the dotting a fragrant Christmas tree – Christmastime is a feast for the senses. Indulge in a luxurious cashmere piece at the Elgin sale Saturday November 26 – Sunday December 4.

Shop the November sale in Elgin

The November sale by Johnstons of Elgin is a chance to come together in person for a day out; a sustainable way of shopping for Christmas gifts. There are so many benefits in supporting your local economy rather than shopping at a global retail giant.

Luxury Christmas gift ideas for her, for him and for everyone

Due to the pandemic, this is Johnston of Elgin’s first in-person sale since 2019. Come together to the celebrate the season and revel in the conversations, hellos, and laughter that come with community. This festive season, gather your friends and loved ones to peruse high quality products available at generous discounts – only at the Johnstons of Elgin November sale.

The sale will include products across the entire range, from woven scarves and stoles, blankets, knitted sweaters, hats, gloves and socks, tailored items, jackets, coats and more.

Couple lays in snow wearing Johnstons of Elgin
Evoke timeless elegance and effortless style with Johnstons of Elgin cashmere.

Quintessential Scottish heritage

Looking for Christmas gift ideas for her, for him, and for everyone in between? This season, don’t fall for quick-click trinkets hastily shipped overnight from a far-away corporation. Instead, why not treat your loved ones to a piece of quintessential Scottish heritage and discover Johnstons of Elgin. Johnstons of Elgin is purveyor of luxury cashmere and fine woollens, offering beautifully Scottish-made fashion and home goods. Perfectly made and luxurious to touch, choose from an array of products ranging from women’s cashmere sweaters to throw pillows or even cashmere hot water bottles.

A quintessentially Scottish company which celebrated its 225th anniversary, Johnstons of Elgin prides itself on its history. A spokesman from the cashmere company says  “We are incredibly proud of our rich Scottish heritage, spanning 225 years. Our family business has passed between only two families during that time and has maintained the same underpinning values throughout its unique history.”

A family-run business, Johnstons of Elgin appreciates the thoughtful care and meaning behind each of its beautiful pieces.

Johnstons of Elgin boasts a large element of craftsmanship imbued within the business. In their Scottish mills, up to 33 people at a time are involved in creating a single scarf, rug or stole. As many as 37 people may work together carefully to create a Johnstons of Elgin jumper or cardigan.

Discover the effortless elegant range of products this season at the Elgin Sale, taking place Saturday November 26 – Sunday December 4.

Sustainability with style

In a world of fast fashion and cheap thrills, Johnstons of Elgin prides itself on fine craftsmanship that delivers elegant and timeless designs, meant to last a lifetime.

Couple wearing luxury cashmere gifts sit in snowfall.
Indulge the senses with a luxurious cashmere gift this holiday season.

Sustainability is a core focus of the team. In April 2021, the team at Johnstons of Elgin was proud to receive the Queen’s Award for Enterprise, for their work in sustainability. The Queen’s Awards for Enterprise is among the most prestigious business awards programme in the world, and the Sustainable Development category recognises organisations developing products and services that have a positive impact on the environment, society and the economy.

As said by Johnstons of Elgin: “The single most significant commitment we can all make to sustainability is to buy less and buy better. Our beautifully crafted, high-quality products are made to last and will biodegrade naturally when they finally reach the end of their life. We are committed to improving our sustainability across all aspects of our business.”

Indeed, this holiday season, consider the provenance and economic impact of your holiday purchases. When looking for the perfect luxury Christmas gift idea for her, for him, or everyone in between, support the Scottish economy and keep it local.


Don’t miss this chance to shop some of Scotland’s best quality cashmere and luxury woollen products. Come down to Newmill, Elgin, for a week-long, in-person sale starting this Saturday November 26. The sale will take place from Saturday November 26 through Sunday December 4, open 9:30AM – 5:30PM at Johnstons of Elgin, Newmill Road, Elgin, IV30 4AF. To learn more, call 01343 554099. Discover the full range of effortless elegance by Johnstons of Elgin today.