Hyundai has announced the name of its advanced, alternative-fuel compact vehicle due for launch in 2016: the Hyundai IONIQ.
The car will be available with electric, plug-in petrol/electric hybrid, or petrol/electric hybrid powertrain – the first car from any manufacturer to offer customers these three powertrain options in a single body type.
It aims to combine class-leading fuel efficiency with a fun, responsive
drive and attractive design – a unique mix not yet achieved by a hybrid
vehicle.
The new car’s name references elements of its creation. An ion is an electrically-charged atom, linking to the car’s clever combination of electrified powertrains.
The second part of the name references the unique offering it brings to the Hyundai range, demonstrating the brand’s environmental commitment and willingness to maximise choice for its customers. Finally, the Q is depicted in the car’s logo as a visual breakthrough, acknowledging the fresh new approach of this advanced, low-emission model.
Guess what Hyundai’s new alternative fuel car is called?
