The north-east is renowned as a significant contributor to innovation in the global energy sector.
Protecting that innovation requires a deep understanding of technology and global intellectual property (IP) systems, which is where the role of the IP advisor comes in – a specialist advisor who understands not only the global energy picture, but also the strategies and legal framework that serve to protect business interests.
IP can be protected in various ways, with innovation businesses typically focusing on the patent system. A well-rounded IP strategy might also consider the trademark system for brand protection. It is clearly in the interests of any business to ensure they are properly advised across the entire IP spectrum.