An Inverurie street was cordoned off by police after a person collapsed and was taken to hospital.
Police and paramedics descended upon the north-east town shortly before 11am.
The incident happened on Station Square, just outside the New Look clothing store.
One eyewitness said that paramedics had been assisting a person who collapsed in the street. She described him as an “older gentleman”.
An ambulance spokeswoman said: “We received a call to attend an incident on Station Square, Inverurie. An ambulance, air ambulance and a special operations response team were dispatched to the scene, and a patient was transported to Aberdeen Royal Infirmary.”
Police confirmed they received a call at 11.35am to reports of a “concern for a person”.
In a statement, they described it as a medical-related matter.
A police spokeswoman said: “Police received a concern for person call at 11.35am this morning to Station Square.
“It was a medical matter and not a police incident.”
Stores and streets shut as emergency crews respond
Several streets in the town were blocked off by officers as emergency crews responded.
Station Square and Burn Lane area were closed, with restrictions also put in place along Constitutional Street.
Staff at the town’s New Look store also closed their doors for around 30 minutes following the incident.
A staff member said: “It looked like it was an old man in difficulty. We actually closed the shop for about half an hour so there was privacy as it happened just outside.”
A New Look spokeswoman said: “Our store in Inverurie was closed for around half an hour earlier today at the request of the police, due to a medical incident that took place on the pavement outside.
“The medical incident was not related to a New Look colleague or customer. We reopened the store after guidance from the police that the medical incident had been responded to by the emergency services.”
Several police and ambulance vehicles were seen in the area as police tape was erected, blocking off access to Station Square.
The cordon has since been removed.
One local resident said: “There were police and an ambulance at the scene, I’m not sure what happened.”