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North Coast 500 featured on ‘no travel’ list due to ‘downright disgusting’ overtourism

The NC500 is one of 15 worldwide destinations tourists are recommended to avoid.

roomfield Holiday PArk, Ullapool full in late April with many motorhomes and caravans, many doing the NC500.
In April, tourists flocked to the NC500 as Broomfield Holiday Park in Ullapool reached capacity. Image: Sandy McCook/ DC Thomson.

The North Coast 500 has been named a destination to ‘reconsider’ in 2025 due to overtourism.

The hugely popular Highland road trip is on Fodor’s Travel’s annual ‘No List’ and among 15 worldwide destinations suffering from “untenable popularity.”

Bali in Indonesia, Koh Samui in Thailand, Mount Everest and Kerala in India also feature.

Motorhome driving towards Keiss with a 30mph road sign and a Keiss welcome sign to the left of the road.
Tourism experts feel the North Coast 500 has become undesirable due to ‘downright disgusting’ overtourism. Image: Sandy McCook/ DC Thomson.

The travel guide publisher says: “These locations are popular for good reason—they are stunning, intriguing, and culturally significant.

“However, some of these highly coveted tourist spots are collapsing under the burden of their own prominence.”

The North Coast 500 is cited as an example of when a road trip “becomes too popular, threatening the natural environment and becoming a nuisance to the communities living alongside it.”

Motorhome driving along single track road with potholes.
Fodor Tourism feels traffic congestion and wild camping have tarnished the popular route. Image: Sandy McCook/ DC Thomson.

The article adds that the 516-mile route’s “newfound surge in popularity comes with significant downsides, from the inconvenient to the downright disgusting.”

In their round-up, they write: “Wild camping on beaches, in laybys, and even on private property is common, and residents report finding campfire scorch marks, trash, disposable grills, and even human faeces in their wake.”

It also says: “Roads are congested with traffic, increasing the frequency of accidents and causing significant delays for locals” and “overtourism is also driving up the cost of living in the Highlands, pricing out locals and steadily changing the region’s culture.”

North Coast 500 plagued by badly-behaved tourists

The Press and Journal has reported on these since the NC500’s conception – from soaring speeding offences to badly behaved tourists and a ‘litter tsunami’.

Interim North Coast 500 Limited chair David Hughes claimed earlier this year the route’s marketing firm has “prioritised initiatives that enhance the visitor experience while preserving the natural and cultural integrity of the Highlands.”

He said: “These efforts include developing new visitor resources and supporting local businesses.

“As well as engaging closely with the Highland Tourism Group and Visitor Management group.”

Tourists are also asked to pledge not to speed or litter as part of a new initiative.

It comes as Highland Council asks the public for their views on introducing a tourist tax – which doesn’t include campervans and motorhomes unless parked up in a campsite.

Overtourism has been blamed for tarnishing the area and driving up costs for Highlanders, but do you agree?

We would love to hear your thoughts in the comments.

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