Apprentice 100’s goal is to give young people in the north and north-east of Scotland a pathway to successful careers.
We are encouraging employers in the area to commit to taking on apprentices – even just one extra apprenticeship will count.
We are aiming for a total of 100 apprenticeships in 100 days. Our campaign is open to any sector.
All employers have to do is pledge one apprenticeship or traineeship to Apprentice 100. In return, they will feature in our campaign coverage and be placed on our exclusive roll of honour.
The campaign is being launched at a crucial time when sectors are issuing warnings about the lack of talented youngsters ready to step into full-time employment.
The Press and Journal aims to highlight the benefits which apprenticeships can bring to businesses.
The drive has already been supported by celebrity chef Nick Nairn, Aberdeenshire Council, BT, Aberdeen Asset Management, Score Europe, Aiken Group, Anderson Anderson & Brown, Aircon Scotland and the Press and Journal.
It has also been backed by First Minister Nicola Sturgeon, oil industry leader Sir Ian Wood and top hotelier Stewart Spence.
Apprentice 100: P&J campaign to create apprentice places