An MSP has hailed the “tremendous” success of the Scottish Dairy Brand.
Graeme Dey said the scheme, which has attracted 18 companies and 40 different products so far, was helping promote the nation’s produce “far and wide”.
The dairy industry has suffered from market volatility in recent years.
But SNP MSP Mr Dey said: “Already there have been a considerable number of processors, brands and products who have signed up to this great initiative.
“There are lucrative prospects for producers to capitalise on and I’d encourage many more to realise the potential in 2016.”
The Scottish Dairy Brand was unveiled by First Minister Nicola Sturgeon at the Royal Highland Show in June, before being officially launched by Rural Affairs Secretary Richard Lochhead at the Anuga food and drink trade show in Cologne in October.
It has been developed by the Scottish Dairy Growth Board, which is headed by Paul Grant, the chairman of jam company Mackays.
The logo has been added to products such as cheese and butter and, as well as signposting shoppers to Scottish produce, is designed to help retailers and overseas buyers boost the profile of Scottish dairy produce.
